Free Business Workshop: Starting a Business

In this two-hour workshop, speaker Diana Jernigan, Business Consultant with the Florida SBDC at UWF/FWB, will take an in-depth view of your business concept and discuss the steps to a successful start: Is there a need for your product or service? Can you make money at it? Are you the right person to bring this to market? Is this business compatible with your personal goals? What rules, laws and licensing apply to your business? We will discuss funding options for your business, basic marketing strategies, legal business structures, taxation and the nuts-and-bolts of actually launching your new venture.  This is a rare "no-charge" event, but space is limited and advance registration is required.

Diana recently earned the $4 Million Dollar Club Award for assisting clients with capital access. Prior to that she earned the Regional Performance Excellence of the Year Award. Diana enjoys helping clients reach their goals in launching businesses, in expanding scope, or finding resources. She owned a retail business in Destin for 10 years, which enables her to offer practical, real-world advice to clients. Diana is particularly adept at business plan and marketing plan development, research, and communications. A graduate of California State University, Fullerton with an undergraduate degree in Communications, she earned a Master of Arts from the University of West Florida. Diana is certified in Profit Mastery® and Disaster Assistance Recovery, and earned badges for Dale Carnegie Sales and Customer Service Training Programs. She is an adjunct instructor for the University of West Florida, where she teaches Business Writing for the College of Business, and English Composition, Creative Writing and Literature for the English Department. She enjoys reading and in her spare time plays tennis, paints and writes creatively.

Reach out to Diana to talk about your business needs at djernigan@uwf.edu or see her at the Destin Chamber of Commerce on Wednesdays and Thursdays.

This event is sponsored by the Florida SBDC at UWF and the Destin Chamber.